B2B Online 2015 (past event)
May 11 - 13, 2015
Contact Us: 888-482-6012
Lance Kinerk
Director, eCommerce
Ingersoll Rand
Check out the incredible speaker line-up to see who will be joining Lance.
Download The Latest AgendaOmnichannel Development Day
Thursday, November 5th, 2015
08:55 Creating a Meaningful Site Experience to Engage Customers and Drive Sales
Lance Kinerk will walk the audience through investment decisions that executives were asking before Ingersoll Rand was willing to invest in overhauling their current digital presence. Insuring that there was truly a benefit to the customer and the business to make investments in digital. The session will look at the before and after of a site and the factors that go into making adjustments and changes.