Ken Quesenberry, Director, eCommerce at VWR International
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Ken Quesenberry


Director, eCommerce
VWR International

Check out the incredible speaker line-up to see who will be joining Ken.

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Digital Transformation Implementation

Tuesday, January 5th, 2016


11:30 Leveraging the Power of Your Back-Office Systems to Create a High-Performing Dynamic e-Commerce Site

One of the challenges of building out an effective digital and ecommerce platform is integrating it into the rest of the organizational structure. Ken Quesenberry discusses how to integrate your eCommerce system with the rest of your back-office so it doesn’t disrupt , but rather magnifies your ERP’s benefits by:
• Getting the most out of your ERP and leveraging it to bolster the customer experience on your website.
• The benefits of utilizing multi-system approach to support transactional information, product data and website content.
• The importance of integrating your suppliers with your ERP (and website) to provide the best data for your customers